Friday, 21 October 2016

video profile



evaluation


i approached the brief by using the mindmap and video profile to develop my video,my strength of the making this video was being in front of the camera this was hard because i had to film and try get myself involved in the video, another weakness was that it was hard to understand the editing software as well as the equipment as i needed help using them. one of my peers (diana) liked my video she said the quality was good and she liked the topic and how i approached it.my other peer (milo) watched my video and said that she liked that i added music of my video.I recently created a short video profile on myself where I planned and filmed a video profile on myself, the aspects of the video that I am most proud of is that I was able to film most of my scenes at the same place as I preferred as it was peaceful, quiet and I was able to film with no interruptions. To improve on the video I think that I could have used music that was not copyright as I was expected to use copyright music to ensure that the sound and video are working perfectly, i could improve on making sure that i have more time and i'm organised in planning my work as i feel that i was rushed, i should have also added more scenes from outside the college as all my scenes were filmed in the college this would have made it better as it would have shown a broader perspective on my life out of this college environment. to make sure this could have been more professional i should have shown myself. my video is good but it could have been better because its not as professional due to the fact that they have better editing software and have more experience. 

production schedule


shot list


script

Script:
Introduction: (scene 1a) music starts playing
Dianne walking through the gates and towards friend as they walk up the stairs their movements get faster.
Next scene: (scene 2a)
View of friends talking as their movements get faster the music fades.
Camera zooms in and out.
Scene(3a)
Interviewee speaks about Dianne
‘dee has always had a passion for make up and fashion, shes good at doing make up,she does my make up’
Scene (4a)
Music starts
Make up being done(actions in slow motion)
Scene (5a)
Interviewee speaking
dianna is a focused girl shes clever and she beautiful’


Thursday, 13 October 2016

glossary of terms


GLOSSARY OF TERMS

 

Video formats, eg.mov, avi:

This is a type of Video file that has a range of formats which utilize codes to encode and compress video data to a smaller space e.g. MPG.

Streaming:

This is a combination of video, sound, words and pictures together, you are able to watch them on networks such as Netflix or amazon prime where this is displayed on the internet for people to view, however the user is not actively downloading it and therefore you wouldn’t have to wait for it to download.

Another form of streaming is by sharing a live video seed to a live audience on various platforms like (ustream) displayed over the internet for people to view. They do not need to be downloaded meaning that there is no need for waiting.

 

File compression:

This is useful when uploading videos on the internet e.g. YouTube which does not allow you to post a video if it is not a certain size, there are apps which you can compress the videos such as adobe and handbreak in order to upload them.

 

 

Aspect ratios: 4:3, 16.9:

This determines the ratio of the width and height of an image or the screen, the most common one used are 4:3 and 16:9 however images with that ratio have slowly started to become out of date as the film industry has updated systems so that they are able to use 16:9 which is way better and more high definition.

 

Frame rates:

The frame rate is the number of frames or images that are projected or displayed per second. Frame rates are used in synchronizing audio and pictures, whether film, television, or video. In motion pictures and television, the frame rates are standardized by the Society of Motion Picture and Television Editors.

video analysis: Evian baby and me

Title of video:
Evian baby & me


URL of where the advertisement an be found:
https://www.youtube.com/watch?v=pfxB5ut-KTs

Describe and explain what happens in the video:
A man is walking and notices that he looks different In his reflection on the mirror and when he looks a himself on another mirror he then sees his reflection as a baby, when he sees another big mirror he runs to it and starts dancing as other people join him they also see themselves as a baby on the reflection and the reflection is doing the same movements as they are.

Who is the target audience for this video :
This is aimed at audiences at all ages as in the video it showed people from various ages even older people.

Which digital platform does the video appear on?
Facebook
Youtube

What is the purpose of this video?
The purpose of this video is to entertain the audience as well as to promote the product that the brand is trying to sell by this the audience may see that by drinking water you become younger and healthier.

Technical aspects, describe the technical qualities of the video, image quality, sound quality, editing.

The image quality was in HD making it look clear and professional, the editing is simple but also fun as there is music involved making it more entertaining and fun because of the animation involved

moodboard


mind map of ideas for your video profile.


legal and ethical

                                                                        Legal and ethical.


What does ‘copyright’ mean?
The exclusive ownership of and the right to make use of a literary, musical, or artistic work, protected by law for a specified period of time copyright law protects a wide range of creations. For example: texts, music, art and photos.

Give three examples of different things which you might include in your video and could be subject to copyright.
Music
Videos
Images

List two websites that give copyright free music.

List a website where you can find free or low photographs.

Explain what a location release form and why it is needed for filming.
Location release is a binding contract between the photographer and the owner of a private property where the owner of the property grants written permission to shoot a movie, video, commercial, photography or similar productions on the owner's property.

What is a contributor release form and why it is required.
This form of a signed release form which describes the programme, contribution and sets out the contractual rights and obligations of the parties. For example other people getting involved.


essay



The principles of digital video technology in interactive media.

In this essay I shall attempt to understand the principles of digital video technology in interactive media, in order to do this, I shall analyse various applications and uses of digital video technology before covering the technology involved.

The first analysis of interactive video is called always #LikeAGirl which was released in 2014,
The URL of the video can be found on YouTube as https://www.youtube.com/watch?v=XjJQBjWYDTs in the video both males and females are asked to carry out actions such as running, throwing and fighting like a girl would and as each person is performing the action they all have different movements. From watching the video, I would say that the target audience for his video would be young women/girls from the age of 10- mid 20s as at that age they are trying to find themselves and are developing physically and may be having trouble with that, however this could as be aimed at boys as they should also be ware that at these ages its not easy for women growing up and finding themselves as well as them knowing that doing something like a girl is not a bad/negative thing. The digital platform that the video appeared on was YouTube and Facebook this is an advantage as they are common social media sights. The purpose of the video is that it helps young women overcome insecurities as well as change some opinions that people may have about women/girls e.g.: labelling them as weak and unable to do certain things. Mostly the main purpose of this video is to advertise the product that the brand is selling in order o make revenue and get more profits from customers as it is a feminine hygiene product that is commonly used. The image quality is in HD which looks very professional and clear, the editing is simple but clean, there was slow motion added to emphasize the movements used during the running and throwing, also the video was very simple and direct to the audience making it seem personal.

The second analysis of an interactive video is called ‘Evian baby & me’  the URL of this video can be found on YouTube as https://www.youtube.com/watch?v=pfxB5ut-KTs. In this video
a man is walking and notices that he looks different in his reflection on the mirror and when he looks a himself on another mirror he then sees his reflection as a baby, when he sees another big mirror he runs to it and starts dancing as other people join him they also see themselves as a baby on the reflection and the reflection is doing the same movements as them. This is aimed at audiences of all ages as in the video it showed people from various ages even elders as there is one that appears in the video, in order to show that by drinking water you become/feel younger. This video appears on Facebook and YouTube. The purpose of this video is to entertain the audience as well as promote the product that the brand is trying to sell in order to do this they use the video to show the audience that by drinking Evian water you feel younger and healthier. The editing in the video used is simple but in a fun and entertaining way as there is animation to turn the older people to babies to show the concept of drinking the water. The image quality used is HD and the sound quality is vibrant as there is fun music used to liven up the video.


The next video I will be analysing is a user generated video this is any video taken for entertainment to any audience. The URL of this video can be found as https://www.youtube.com/watch?v=PXoUG-U0IHQ. In the video which is a make up tutorial where the woman is showing and talking about the different types of make ups that she uses to apply on her face as well as her showing us how she applies them. The target audience for this video would be aimed at young women aged 15-30 who like doing make up and like going out with glamourous make up. This video appears on Youtube, Instagram and Facebook where the video is advertised. The purpose of this video was for the make up artist to promote the make up products she uses to put on her face as they have been sent to her for her to promote the brand. In the video the lighting was clear and bright in order for the audience to really see the products she used, the editing is very clean as she doesn’t use much effects and keeps it clean to focus more on the make up than anything else, the background used was also simple so that the audience could just focus on her and not what is happening behind her.


The last user generated video I will be analysing is found as https://www.youtube.com/watch?v=OLETYG2DgC0 on youtube. This video is about a couple who are doing a spicy noodle challenge and talk about how they explain about the challenge as it Is viral, in the video you get to see their facial expressions as they eat the hot noodles. The target audience for the video would be mostly females aged 15-27 as they would watch his and aspire to be like the couple in the video, some male audiences would not find this interesting as it is not usually something that they like unlike football or video games. This video would be found on Youtube and Instagram. The video is clear and clean as there is not much features such as fancy writing or effects used. The background is simple and white which makes it easier to focus on the couple and what they are doing instead of the background, the lighting is simple and not too bright as it would distract the couple and the audience, this gives It a simple effect.